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Benelli New Shotguns at #SHOTShow 2015!

Benelli Releases 828U Over-and-Under

Bucking convention while honoring classic design has always been the Benelli stock in trade, and the advent of their new 828U over-and-under shotgun promises to exceed that expectation nicely.For the double-gun purist, Benelli’s newest offering delivers the mandatory point-ability, custom comb and drop adjustments and the kind of ergonomic feel and balance inherent to all fine shotguns. And the Benelli faithful who are familiar with the brand’s iconic semi-auto’s will instantly see the trademark Benelli performance design aesthetic. The 828U is at once both contemporary and beautifully practical, from the smooth body and exquisite checkering to the wide, low-profile rib bridge, no side rib and monoblock treatment.

Functionality and safety of the 828U is a given, with an auto-safety, easy-operating opening lever and steel lock-plate opening system, paired with impulse-driven ejection to keep unfired shells handy. Constant opening means no recocking, and for both the traditionalist and the contemporary camps, the 828U fulfills the requirement of Benelli quality-floating crio barrels and crio chokes, weight-reducing carbon fiber rib and high-grade alloy receiver, complimented by fine walnut stock, and forearm. Durable steel-on-steel hinges, removable guard and easy-to-remove trigger system make for easy cleanup when the hunt is done.

The 828U comes in nickel-engraved and black anodized models and both sport interchangeable 26″ or 28″ barrels. Drop and cast fine regulation means the gun can be tuned to 40 unique, personal settings in order to get that perfect fit and sight picture. One traditional element wasn’t lost on the design team-the patented, recoil-taming Progressive Comfort System already popular with many Benelli shooters is nicely integrated into the 828U and helps keep muzzle flip to a minimum.

The 828U is the result of several years of development, and its near-perfect mix of design innovation and practical functionality came from exhaustive research of the marketplace, the competition and the personal insights of shooters, engineers and product development experts.

“From the first prototype to the final design, the 828U started and finished as a hunter’s shotgun-the style, weight and comfort which field and sport shooters appreciate is apparent the first time you pick one up,” said Tom Kaleta, VP of Marketing for Benelli USA.

While the 828U may seem like a departure from the Benelli line of semi-automatic shotguns for which the brand has earned its loyal following, the company’s devotion to customer preference and legacy of pushing both the design and performance envelope made the decision to produce the 828U a natural for the company. “We’ve always created markets at Benelli-but we do so by knowing the market and building the shotgun that customers want to own and shoot,” said Tom Debolt, Benelli USA General Manager. “We know there’s a market for a fine Benelli over-and-under shotgun that incorporates so many features, points and shoots like a dream and fits the budget for so many customers.”

With the nickel-engraved version coming in at $2,999 retail, and the black-anodized model at $2,499 retail, Benelli anticipates the 828U’s competitive price will spark high demand for their newest product. The first production run is near completion and the 828U will soon be available at Benelli’s network of retail dealers.

New Benelli M4 Cerakote™ Tactical Shotgun


Already battle-tested as the US military’s Joint Service Combat Shotgun, the new Benelli M4 takes optimal performance to another level-an M4 Cerakote™ model that can handle the harshest treatment a modern tactical weapon can expect. Cerakote™ is an abrasion and impact-resistant material that can be applied to firearms and parts including metal, plastic, composite and other surfaces, reducing maintenance and adding years of service life and functionality to any weapon.

The new Benelli M4 Cerakote™ can operate in virtually any environment. The rust-resistant qualities of Cerakote™ are up to 50 times stronger than competitive coatings, and make the weapon nearly impervious to the corrosive effects of water, salt spray and even abrasive grit and grime. The improved hardness and scratch-resistance of Cerakote™means a much longer wear cycle, and the adherence quality of Cerakote™ is phenomenal and resistant to impact, heat or the extreme treatment inherent in tactical and combat environments.

Functionally, the new M4 Cerakote™ is the same M4 currently in service with America’s Armed Forces and many law enforcement agencies, and employs the same super-reliable Auto Regulating Gas Operated (ARGO) system. With dual, self-cleaning pistons, the ARGO system requires only ½ inch of movement for complete cycling, minimizing vibration and maximizing target re-acquisition. Featuring a synthetic stock, the new M4 Cerakote™ comes in AI Dark Earth only, with an 18.5″ barrel length and a total length of just 40 inches. Set up with ghost-ring sights (optional three-dot Tritium inserts are not included but are available) and a Picatinny rail just forward of the sight assembly, the Benelli M4 Cerakote™ can take on specialized optics like night vision, red dot sights and standard scopes.

The new model M4 Cerakote™ weighs in at 7.8 pounds and comes with a standard Modified choke. Like it’s predecessor, the M4 Cerakote™ cycles everything from 2 ¾” Heavy Target to 3″ Magnum flawlessly and interchangeably, and the shotgun can be ordered with either tactical or pistol grip stock.

COMMON SPECIFICATIONS: Gauge: 12-Gauge Overall Length: 40″ Weight: 7.8 lbs Finish: Black synthetic, AI Dark Earth Cerakote Magazine Capacity: 5+1 Chokes: M Sights: Ghost-ring Length-of-Pull: 14 3/8″ Drop at Heel: 2 1/4″ Drop at Comb: 1 1/2″ MSRP: $2,399


Benelli Performance Shop 20-Gauge Waterfowl Edition


Waterfowlers want performance-cold, foul weather and wet, muddy conditions combined with long shots at fast-flying ducks and geese require it. The new 20-Gauge Waterfowl Edition delivers all the punch needed in the blind, all in a slimmer, lighter sub-gauge purpose-built with the same optimal performance and specialized features found in the Performance Shop’s SBE II Waterfowl Edition 12-Gauge.

Based on the fast-swinging, easy-toting M2 Field 20-Gauge, the Waterfowl Edition M2’s streamlined and lightweight design, paired with the steadfast reliability of the honed and polished Inertia Driven® system, make it the ultimate sub-gauge waterfowl gun. Trigger group tuning for a crisper let off and better shot timing, combined with a larger bolt-cocking handle and longer, wider bolt release gives the shooter confidence handling the gun in the field, even in cold, wet conditions and wearing gloves.

The Waterfowl Edition comes with a set of Rob Roberts Custom Triple Threat™ chokes, specifically designed for waterfowl hunting at short, medium and long-range distances. The Waterfowl Edition’s Crio® barrel features a lengthened and polished forcing cone to insure uniform patterns while reducing recoil. Every WaterFowl Edition 20-Gauge has been test-fired and patterned for optimal accuracy and punch when shooting high-flying waterfowl. Felt recoil is further reduced with Benelli’s ComforTech® stock, so magnum loads in 20-Gauge are almost trivial compared to the 12-Gauge. Each Waterfowl Edition’s barrel is fitted with a HIVIZ Comp front sight with a variety of colored fiber optic inserts for quick target acquisition in low or flat light conditions. A paracord design survival sling leaves hunter’s hands free for managing dogs, decoys or gear, and in an emergency situation provides over 50 feet of 550-pound paracord within seconds.

“This is a duck and goose shooting machine, just in a smaller, slimmer package,” said Tom Kaleta, VP of Marketing for Benelli USA. “We live and breath the waterfowler’s world-and we know long shots and tough conditions are always part of the program. “The Performance Shop 20-Gauge Waterfowl Edition fills a niche that’s demanding that a magnum Benelli performance in a specialized, lightweight package.”

COMMON SPECIFICATIONS: Gauge: 20-Gauge Barrel Length: 28″ Weight: 5.9 lbs Finish: Realtree® Max-5™ Magazine Capacity: 3+1 Chokes: 3 Rob Roberts Custom Triple Threat® Sights: HiVIZ Comp front sight metal mid-bead Length-of-Pull: 14 3/8″ Drop at Heel: 2 1/8″ Drop at Comb: 1 1/2″ Minimum Recommended Load: 2 1/2-dram, 7/8 ounce MSRP: $2,399

Benelli is a world leader in manufacturing quality semiautomatic shotguns and rifles that are known for their ultra-reliability and high-performance standards. For the latest news and product information visit www.benelliusa.com

Benelli’s dominance in 3Gun isn’t exactly breaking news. But the company’s decision to field a sponsored team on the 2015 3Gun circuit is, and that development promises to elevate the brand’s prominence as a shotgun platform to an even higher level.

The unrelenting reliability of Benelli’s Intertia Driven System is popular across the 3Gun field, and Benelli shotguns have long dominated 3Gun competition. With shooter’s like Dianna Liedorff, Janna Reeves, Keith Garcia, and Taran Butler using the M2 or Vinci, the brand has developed a winning reputation in competitive tactical shooting. Individual Benelli shooters are already lighting up matches with winning scores all around the country, including recent matches like the Colt 3Man 3Gun, the Versamax Challenge and the Shooting Masters. “A sponsored 3Gun team was the next level of commitment to the sport for us, ” said Tom Kaleta, Benelli USA’s VP of Marketing. The company already maintains and will continue to support a cadre of top prostaff shooters and hunters, so the addition of 3Gun to the Team Benelli lineup is a natural extension of the brand, said Kaleta.

3Gun matches are virtual “torture tests” designed to put the guns, and the shooters, through an exhausting repertoire of scenarios-diverse courses of fire from short and fast targets to longer, more deliberate shooting with all three guns; rifle, pistol, and shotgun. Shooters use pistols, modern sporting rifles and shotguns in a variety of scenarios, with each stage presenting a different set of tactical challenges. “For us, 3Gun is similar to racing for automotive manufacturers. It allows us to test new technology-not in the lab, but in the harshest of conditions, with a live shooter, ” said Kaleta. “This gives us direct input from our shooters-many innovations found in our hunting guns were born from input from our 3 gun pro-staff. ”

3Gun has become one of the hottest competitive sports in the nation, and Kaleta said Benelli’s strategy to put a strong team together to meet the competition head-on will be an exciting new development for the sport. “It’s good for the brand and it helps bring new, younger shooters into the shooting sports, ” said Kaleta. Benelli sponsors a number of top competitive shooters across the country, and is an ardent supporter of shooting sports, competitive matches and the Second Amendment. For the latest news and product information visit www.benelliusa.com


On January 3, 2013, Breitbart News reported on the newest FBI crime statistics then available (2011) showing that more people are killed with hammers and clubs each year than are killed with rifles.

With newer crime statistics now out for 2012, Breitbart News can report that more people are killed each year with fists and hammers than are killed with rifles or shotguns.

According to the FBI, there were a total of 625 murders committed with rifles and shotguns in 2012. That breaks down to 322 murders that were rifle related and 303 that were shotgun related.

The total number of deaths committed with fists, hammers, and other blunt objects was 1,196. That breaks down to 518 murders related to hammers and blunt objects and 678 related to fists.

Taken together, the rate of murder by fists and hammers was nearly 100 percent higher than the rate of murder by rifles or shotguns.

Time of shot from gun

Cleaning and maintenance isn’t the most exciting part of owning a gun, but it’s essential. You should clean your gun after every hunting or shooting session, and then perform periodic basic maintenance routines. This will extend the lifespan, accuracy and functionality of the weapon. The work can be time-consuming, but it will improve your shooting experience and save you money in the long run. Even if you’re a seasoned gun owner, review the cleaning and maintenance basics outlines below:

Wipe It Down With a Silicone Cloth

Most gun owners know they need to wipe down their gun after it’s been used, but even veteran gun owners may not be using the right material. Perform these routine wipe-downs with a silicone-based cloth, not one made of cotton or other materials. Silicone will be more effective at removing moisture and residue. Bushnell sells a good silicone cloth for this purpose.

You don’t need to do a full tear-down to do this. Just wipe down the easily accessible interior parts to stave off rush. A patch cleaner is effective at clearing moisture from the gun’s barrel before rust develops, but if rust is already present, consider a bore brush to keep the shaft clean.

Change Out O-Rings to Combat Oxidation

O-rings play an important but undervalued role in the function and fitness of your gun. Because oxygen is one of the main contributors to rust formation, silicone o-rings are needed to provide a tight seal in the gun and keep oxygen out of those hard-to-reach places.

As silicone ages, it dries out and develops cracks that let oxygen seep into the interior of the gun. Most o-rings come with a recommended lifespan or warranty, so keep track of the age of these seals and swap them out before they break down. Apple Rubber makes quality silicone parts and seals in a variety of sizes to serve different gun types.

Scrub (Don’t Soak) the Chokes

Some gun owners soak their gun’s choke tubes before they clean them, but this usually isn’t necessary. Even at its best, soaking is a needless step that lengthens the choke cleaning process considerably. Skip the soaking and simply clean the tubes with a brass brush. Use a spray solvent to free up the accumulated grime—G96 Nitro Solvent gun cleaner is a popular choice—and then go in with the brush and sweep out the unwanted debris.

Once a Year, Do a Full Dismantle

No matter how well you keep on top of day-to-day maintenance, every shotgun needs to be fully dismantled for a once-a-year cleaning. You can do this yourself, but if you’re unsure of your skills or the process, take your gun to a gunsmith for a professional cleaning. An amateur dismantle could compromise the weapon’s proper functioning. Even if you get it back together the right way, the gun may not perform as well as it did before the cleaning.

Hunter loading shotgun

Unless you’re fond of shooting out someone’s eye, regularly cleaning your shotgun is a must. Granted, not every speck of dirt, gunk, rust or grime may have the power to mess up your gun badly enough to blind someone, but three major dangers can quickly evolve into hazardous situations.

The Repercussions of Rust

Rust on gun’s exterior is a massive eyesore, but rust on the moving parts or inside the barrel can do more than just hurt the eyes. Rusty parts and buildup inside the barrel can hurt the foot, arm, pet, neighbor or anything else you inadvertently shoot when the buildup creates an unwanted obstacle for the bullet. Attempting to fire a wholly rusted gun is akin to playing Russian Roulette with anything in your immediate area. It can also wear your gun parts down more quickly, making them undependable and prone to replacement.

Even if you go for bluing, passivation or micro-coatings of a rust-resistant material, rust can still attack any and all metal parts of your gun, from the trigger to the muzzle. In its simplest explanation, rust forms when iron meets certain elements, such as water and oxygen. Early stages of rust can be invisible, while later stages can morph into corrosion and full-blown disintegration.

Prevent rust from forming on your shotgun by wiping it clean after each use and adding a protective layer of gun oil or other sealant.

Cleaning rust off a shotgun can be a bit trickier, but you can typically have success with oil, fine steel wool, an old rag and a keen eye. Apply oil to the rusted area, rub the surface gently with the steel wool, wipe with the rag to inspect your progress, and repeat as necessary. Finish it off with a light coat of oil for prevention.

The Curse of Crumbling Parts

Cleaning time is the ideal time to inspect parts of your gun that may otherwise go unnoticed. This includes your gun’s collection of screws, bolts, levers, springs, pins and even smaller pieces like the oft-forgotten O-ring. Missing, loose or broken hardware can result in malfunctions, with damaged or incorrectly placed O-rings often responsible for problems cycling shells, according to TriStar Sporting Arms.

Going for high-quality replacement parts specifically designed to fit your shotgun is a must. You can find a wide array of accessories and parts online at standard gun part suppliers like GunBroker.com or specialty manufacturers such as Apple Rubber for your O-rings and other silicon parts and protective seals.

The Horrors of Gunk

Call it fouling, crud or good ole gunk, this residue left in the barrel after shooting can bring really bad tidings right along with it. Shotguns get the added bonus of gunk formed by shotgun powder mixed with plastic wad residue, and the gunk starts building up after a single shot and keeps on building from there, says The Gunman of Arkansas, Inc.

Fouling can be responsible for killing your shotgun’s accuracy and pattern, can ruin the barrel and put your gun out of commission altogether. Poor accuracy and misfiring can again lead to those hurt arms, legs and neighbors. Clean gunk out of the barrel by using a flexible brush you can slip into the barrel from breech to bore, dabbling the brush with a bit of commercial solvent such as Break-Free CLP.

Benelli has developed a new series of hunting shotguns for 2014 that use an improved version of their famous inertia-operated action. These shotguns, using the new design, offer a new level of reliability and safety that make a case for upgrading.

Inertia-Driven® An Inertia-Driven® shotgun is clean, reliable, and adjustment-free.
An Inertia-Driven® shotgun is clean, reliable, and adjustment-free.

Benelli’s inertia-operated action has become free-to-use for a time now and companies across the board are adapting it for their own purposes. Browning, Franchi and Stoeger are just three names that have put new shotguns on the market using the now-public-domain Benelli action.

The Ethos is their way of staying ahead of the game. Fundamentally it remains built around the inertia-operated action that has set a standard for reliability, but improves it with their new “easy-locking system.” The improved inertia action ensures that if something tugs on the charging handle that it will return to battery on its own.

This means that if a hunter is out in the field and something snags on the shotgun without the hunter noticing, the shotgun will still be good to go for that one perfect shot. And it prevents an out-of-battery discharge, which can be dangerous to say the least.

The easy bolt system will also close and lock even if the bolt is ridden. Riding the bolt — closing it manually and not letting it slam shut on its own — is a common mistake made by new shooters and the usual result is a bolt that’s only mostly closed. This is just as bad as something snagging on the charging handle and pulling a shell out of battery.

This also means that the gun can cycle very light loads without worrying about short-stroking the bolt. The improved inertia action is designed to run everything, even ultralight 7/8-ounce loads which a lot of semi-auto shotguns have troubles with. Ethos shotguns are chambered for up to three-inch shells and is more than capable of handling heavy loads as well.

benelli ethos engraved

“The superbly balanced Ethos is designed with all the features that make this latest Benelli semi-auto not only a pleasure to shoot, but also a beautiful gun to own,” said Tom DeBolt, Benelli VP in a press release. “Shooters will enjoy the benefits and pleasure of handling and shooting a top-quality semi-auto shotgun that embodies the perfect balance of art and technology to specifically meet their needs, whether it be for upland birds in the field or clay birds at a range.”

The new Ethos line of shotguns is fairly premium and will be offered in engraved and non-engraved versions with barrels of various lengths starting at about $2,000. Fortunately, this is Benelli we’re talking about so you can be sure you’re getting your money’s worth.

The Ethos shotguns are loaded with features not limited to the improved action. Benelli is taking the lead from competition shooting with their new guns which have a lot of tweaks more commonly found at a 3-gun match.


First up is a set of included interchangeable fiber optic sights. Ethos shotguns will come with three, one yellow, one green and one red, giving the user options for different shooting conditions or simple preferences. The sights mount onto a removable carbon-fiber rib. This allows the shooter to easily change rib heights without having to replace the barrel entirely and replace a rib if it ever gets damaged in the field.

The fiber-optic rib also helps make the Ethos a lightweight shotgun. While a rib admittedly doesn’t add a lot of weight to a shotgun, it does add mass to the front end and every ounce matters. Overall the Ethos weighs 6.5 pounds unloaded.

The barrels themselves are high-end, having been cryogenically-treated along with the interchangeable Crio chokes. Cryogenically-treated barrels are stress-relieved with liquid nitrogen for more consistent shot patterns, particularly after long shooting strings which tend to open up unevenly. It’s a small touch but it’s part of the Ethos premium.

Another run-and-gun-inspired change is an enlarged, beveled loading port and along with it a two-part carrier latch to make loading fast and easy on the hands. Benelli enlarged the bolt release as well and reloacated the cartridge drop lever to inside the trigger guard for ease of access.

The stocks are carved out of AA-grade European walnut and incorporate a recoil-reduction system in addition to sporting a thick rubber buttpad and padded rubber comb. The combs are interchangeable as well, for use with optics or tall ribs.

Many other parts have been redesigned, including the enlarged recoil reduction system, anti-seize magazine cap and improved follower. Hopefully Benelli will take the Ethos improvements and carry them over to other models in the future; they’re a lot of little changes that make the Ethos stand out in an expanding circle of inertia-based shotguns.

All the details about the four models of Ethos shotguns, 26- and 28-inch matte and 26- and 28-inch engraved, can be found on the product page. The Shooting Times has a review of the Ethos and the write-up is quite flattering.

“The Ethos passed all the tests with flying colors,” wrote Mike Schoby. It was a real pleasure to shoot, and recoil was nearly nonexistent. That final day’s shooting was pleasure mixed with a bit of sorrow as I knew my M1 was going to be relegated to the gun safe because the new Ethos was just that much better.”